Brand new adventure park Essay Example for Free

Brand new adventure park Essay Afan Valley Adventure Park is a brand new adventure park opening soon in Afan Valley South Wales. The park is home to many exhilarating rides, but not only thrill seekers will enjoy Afan Valley, as there is a large on site petting zoo for the youngsters. Afan Valley is also home to one of the biggest wooden roller coasters on Britain! Its loops and hoops will make you dizzy with excitement just looking at it! But Afan Valley does not just cater for the thrill seekers of the family, under 5s can enjoy the gentler pace of our tree tops kiddies roller coaster or our Teletubbies flying aeroplanes. After all the excitement of the rides you can relax in one of our many bar/restaurants while the kids play safely in one of our supervised cri ches. You can also take an after dinner stroll on one of our scenic country walks, which we have proudly been awarded the David Bellamy Gold award for conservation. There are many items available to hire at A. V. A. P for a small fee, such as mountain bikes, childrens buggies and hiking boots. These are available to reserve before you arrive at the park. Included on the following pages is an application form for membership to Afan Valley. There are many benefits of becoming a member for the very reasonable fee of i 15 a month. You will receive a regular newsletter telling you about all of the up dated facilities and new rides and also included will be a map of the park, for you to find your way around. Another special benefit of becoming a member is free entry to the park as much as you want and also free car parking. So all you have to pay is the once a month payment of i 15. I intend to use the database to sort members into different categories and to find contact numbers easily. I also want to use the database to sort for members who have not paid their subscriptions.

Technology Spontaneously Approaching `humanity With The Passage Of Ti :: essays research papers

Technology Spontaneously Approaching `Humanity' With the Passage of Time By Avner Erez Tel Aviv University , Department of Film & Television Tools once helped early man increase his survivability, and they became more and more useful as means to achieve our goals. Today, innovations in technology have allowed us to fabricate tools of increasing complexity. As we recognize that the most effective tools have human characteristics, such as a computer capable of learning, we will give our tools these characteristics. If technological innovations continue, we could actually create tools that are human, or at least beings that challenge how we define being ‘human.' Ridley Scott's Blade Runner and James Cameron's Terminator 2 offer two particular scenarios of futures in which the state of technology gives us the ability to do â€Å"questionable things.† As we give our machines selected human characteristics to make them more efficient, they will tend to discover humanity in their own unique way, rising above their ‘specifications' to actually become human. By definition, tools are designed specifically for certain tasks, and as technological tools, the T800 and the replicant are deigned to meet specific specifications. In Terminator 2, the T800 is a multipurpose cyborg assigned to save John Connor, given a series of â€Å"mission parameters,† initially characterized by his computer logic. He often advises John based on permutations of the T1000's next move, similar to the way a chess computer decides what move to make next. Just as the T800 is designed to perform solely as a unemotional computer, the ‘replicants' in Blade Runner are designed to work in slavery without protest. Since it's remarked in Blade Runner that humans develop emotions by existing for a period of time, it is predicted that replicants could not develop emotions in their four year life span. So it's easy for the society in Blade Runner to equate replicants with machines, indicated so politically by the term ‘retirement.' As in Terminator 2, these manufactured beings are intended to parallel humans only in efficiency and effectiveness, not in emotion. Similar in practice to how we solve problems, the T800 is a learning computer, designed to carry out its objectives dynamically. The Nexus 6 generation of replicants simulates human intelligence by actually using a human brain, taking advantage of the human brain's innate intelligence and ingenuity. Both the T800s and replicants were designed to carry out prescribed functions, like any other machines, enhanced by their creators who foresaw the distinct performance advantages offered by the human abilities to learn and reason. Their creators, however, did not anticipate these selected human characteristics to dynamically grow into other human characteristics. Technology Spontaneously Approaching `humanity With The Passage Of Ti :: essays research papers Technology Spontaneously Approaching `Humanity' With the Passage of Time By Avner Erez Tel Aviv University , Department of Film & Television Tools once helped early man increase his survivability, and they became more and more useful as means to achieve our goals. Today, innovations in technology have allowed us to fabricate tools of increasing complexity. As we recognize that the most effective tools have human characteristics, such as a computer capable of learning, we will give our tools these characteristics. If technological innovations continue, we could actually create tools that are human, or at least beings that challenge how we define being ‘human.' Ridley Scott's Blade Runner and James Cameron's Terminator 2 offer two particular scenarios of futures in which the state of technology gives us the ability to do â€Å"questionable things.† As we give our machines selected human characteristics to make them more efficient, they will tend to discover humanity in their own unique way, rising above their ‘specifications' to actually become human. By definition, tools are designed specifically for certain tasks, and as technological tools, the T800 and the replicant are deigned to meet specific specifications. In Terminator 2, the T800 is a multipurpose cyborg assigned to save John Connor, given a series of â€Å"mission parameters,† initially characterized by his computer logic. He often advises John based on permutations of the T1000's next move, similar to the way a chess computer decides what move to make next. Just as the T800 is designed to perform solely as a unemotional computer, the ‘replicants' in Blade Runner are designed to work in slavery without protest. Since it's remarked in Blade Runner that humans develop emotions by existing for a period of time, it is predicted that replicants could not develop emotions in their four year life span. So it's easy for the society in Blade Runner to equate replicants with machines, indicated so politically by the term ‘retirement.' As in Terminator 2, these manufactured beings are intended to parallel humans only in efficiency and effectiveness, not in emotion. Similar in practice to how we solve problems, the T800 is a learning computer, designed to carry out its objectives dynamically. The Nexus 6 generation of replicants simulates human intelligence by actually using a human brain, taking advantage of the human brain's innate intelligence and ingenuity. Both the T800s and replicants were designed to carry out prescribed functions, like any other machines, enhanced by their creators who foresaw the distinct performance advantages offered by the human abilities to learn and reason. Their creators, however, did not anticipate these selected human characteristics to dynamically grow into other human characteristics.

Classroom Management Essay

Introduction This paper will present the importance of setting standards within the classroom. Transitioning is one the most important part of planning. Without a classroom management students will not understand the role that they play within the classroom community. I believe the one of the most important details in the development of lesson planning is implementing effective transitioning to minimize behavior problems. Students need to in a positive and encouraging environment for them to succeed and setting high expectations for them. Establishment of rules The purpose of setting classroom rules is to create a safe yet challenging environment. I believe that educators should strive daily to meet the needs of students spiritually, socially and mentally. The theoretical foundation applied by an educator is like a roadmap that enables the students to arrive at their intended educational expectations. An educator’s theoretical foundation should be precise, integrated and complete. Such a model should consider each aspect of students being. When God created man, He made man in His own image. Man is a spiritual being, who possesses a soul that lives inside a body. And yes, having an established prevention class makes it all possible. Gaining students trust and respect is a very critical first step in creatinine a positive learning environment. If I can have respect for my students as well as having them respecting each other, I believe this leads to a safe environment where learning can take place. I believe that students should be a part of creating the classroom rules because they will be more likely to comply. By creating the rules they will have a personal and moral connection. In kindergarten the students learned the school rules and of course they would have to be implemented throughout their school career as a student. The first grade daily rules will be posted at the appropriate eye level so that students have easy access to the rules. The rules will be posted and consistently followed throughout the school year. I will discuss the rules, consequences, and rewards with the class daily. It is imperative that I set the expectations of the classroom immediately. This will be ongoing practice throughout the school year. I will also encourage the parents to go over the classroom expectations at home. As we begin to create the classroom rules, I will model/discuss with the students what a good classroom rule looks like. For example creating mini lesson that include possible scenario’s along with consequences as a result of the unwarranted behaviors. This way they understand what is expected of them when creating the rules. I will explain to the students that I will develop the first five of the six classroom rules. I will write all the rules of the board and in a student centered discussion ask why they think this rule is important. The first rule is to follow directions the first time that they are given. Second, listen when others are talking at all times. Third, raise your hand and wait to be called on before responding. Fourth, work quietly and do not disturb others. Fifth, you must keep our hands to yourself at all times. Each day student’s will have a chance to earn â€Å"smile sticks. † Smile sticks can easily be earned whenever a student is displaying appropriate behavior by: following directions, walking quietly in the hallway, helping others, etc. At the end of each week, smile sticks are counted and each student with 8 or more sticks will get a chance to pull from the treasure chest. Parents will be notified daily of positive and negative experiences. Daily Routine On the second day of school will go over the rules discussed on the first day and revisit the class tour. On this day, I will go over the morning routine that is displayed daily within the classroom. The students will be asked to come in and immediately select their breakfast and begin to eat. The students as well as parents will receive information on the time breakfast is served, and the amount of time provided to students. Next, I will discuss and model the appropriate items to bring into the classroom from the lockers located within the classrooms. I will next discuss the importance of attendance and being tardy to school. Then I will discuss/model and teach appropriate procedures for sharpening pencils, restroom, and turning in assignments. Parents will receive a welcome letter that tells about me. The parents’ will also receive a school handbook and classroom expectations. Setting daily routines is important for all grade level students but especially lower L students. On the third day we will get to know each other and I will provide an assignment â€Å"getting to know me† the students will take this assignment home for homework. This sheet will allow them to go home and complete with their parents and come to school ready to share. I will store the assignment within their file so that I can always use it as a reference guide. The classroom tour Each day within the first week of school it is important that students get comfortable with their new environment. We will take a classroom tour and learn where all resources and materials are within the classroom. Once we have gone through a tour and I explained as well the demographics of things, we will do a quick assessment. I will choose a student by pulling Popsicle sticks randomly. An example of this assessment is to simply ask questions. For example: â€Å"If I need to find my writing journal, where would I go to retain it? † This exercise would give students moving about within the classroom and getting comfortable and familiar with the placement of various tools and resources. Transitions Students often find it difficult to transitions between assignments and changes class periods. I have witnessed difficulties at all age levels and it is a task that must be made smooth by all teachers. According to Kellough & Jarolimek, smooth transitions can be facilitated by implementing structured activities that help students make these transitions. Transitions are less trouble when teachers plan them carefully during their preactive phase of instruction and write them into their lesson plan. (Kellough & Jarolimek, 2013) A significant stumbling block to the flow of instruction is in attention to transitions between activities, lessons, subjects, or class periods. It is here that teachers are likely to feel that they are less effective in maintaining the flow of instruction. Effective transitions are structured to move students from one activity to another, both physically and cognitively. The goal of smooth transitions is to ensure that all students have the materials and mind-sets they need for a new activity The start of the day students will begin their bell work assignment on a daily basis. Once bell-work is completed then students will begin journal writing based on a selected topic. During transition periods the student will be able to earn table points. The table with the most points at the end of the week have to opportunity to pick a prize from the treasure box. The transition procedure will be explained throughout the school year. Once we complete the lesson the students have two minutes to prepare for the table point game. Preparation includes putting away their current supplies and sitting as an effective leader and finally pause. The table that is prepared in this manner first, gets an opportunity to answer the first question in the point game. With this activity I am able to assess the students’ knowledge of the prior lesson as well engage them in a fun activity. Using transitions as a tool to help maintain the flow of instruction will ensure meaning instruction. During the transition for lunch, I will set clear and concise directions through-out our daily interactions. Twenty minutes before lunch the students will wrap up their math lesson and collect reading material from their baskets (DEAR). Students will begin to line up once their table is called and will proceed to the lunchroom. Conclusion Today most classrooms suffer do to a lack of effective planning in the area of classroom management. A classroom prevention plan is imperative to having a successful year and students reaching the goals set forth by educators. I believe that if students are a part of creating the classroom rules, they will be less likely to fall short of following the rules. On the first day of school first graders are for of energy, nervous and anxious of what’s to come ahead. Parents are standing in the door way afraid to say goodbye but excited for the journey that their first grader is about to embark on. Establishing a structured environment in the beginning and allowing the parent and students to have access to clear rules and expectation is the recipe for a successful school year! References Van Brummelen, H. (2009). Walking with God in the Classroom: Christian Approaches to Teaching and Learning. Colorado Springs, CO: Purposeful Design Publications. Kellough, R. D. , & Jarolimek J. (2005). Teaching and learning K-8: a guide to methods and resources (9th ed. ). New York: Macmillan.

Loneliness in of Mice and Men

8. Loneliness is a very important theme in Of Mice and Men. Which characters are lonely and why? Of Mice and Men illustrates the loneliness of ranch life during the Great Depression in the 1930’s. Steinbeck creates a lonely and a blue atmosphere at many times in the novel. He uses words ‘Soledad’ which is referred to solitude, which means loneliness; and the card game ‘Solitare’ which means by one’s self. Not all the characters are lonely; Steinbeck makes it clear that only Crooks, Curley’s wife and Candy are the lonely characters in the ranch.The loneliest character is Crooks. He is isolated from the other ranchers because of his race. He isn’t allowed to join any social activities at the ranch and is completely left out alone. He’s so lonely that he considers reading books to accompany him. Even though he doesn’t show it, he is desperate to have someone to talk to. When Lennie comes in his room, Crooks just keeps o n talking to him and doesn’t care whether he was listening or not. Crooks says to Lennie â€Å"A guy goes nuts if he ain't got nobody. Don't matter no difference who the guy is, longs he with you.I tell ya a guy gets too lonely an’ he gets sick. † This shows that he desperately needs a friend to talk to and he’s at the point where he is becoming emotionally sick of it. Crooks also says â€Å"An' never a God damn one of `em ever gets it. Just like heaven. Ever'body wants a little piece of lan'. It's just in their head. † This shows that he has no hope for a bright future and that he doesn’t believe that the men from the ranch are ever going to a better place. The second loneliest is Candy, an old swamper at the ranch who is disabled due to an accident in the past.His only companionship is his ancient dog, until Carlson shoots it for him because it is old and useless, just like Candy. Later on in the novel, he wishes he should have shot the do g himself, which is similar to the ending of the novel. When his dog dies, he looks for new friendship, he doesn’t want to grow older being by himself. He hopes George and Lennie will become his friends when he hears them talking about their dream ranch. He offers his savings for the dream, which makes George and Lennie's dream begin to be actually possible to achieve. S'pose I went in with you guys. That's three hundred and fifty bucks I'd put in†¦ How'd that be? † This shows that he really intends to be part of the dream. He is useless at the ranch, he knows that he’s going to be sacked sooner or later and he will have no place, no friends and nothing. That’s why he is giving his savings for the dream ranch, which possibly he could live the rest of his life in. Candy desperately tries to be a part of the dream shows us how lonely he really is. Curley's wife is the least lonely character out of all three.She’s controlled by her husband, Curley , who doesn’t let her speak to any of the men on the ranch, which leads her into being lonely. Even though Curley's wife is mentioned frequently, Steinbeck doesn’t reveal her real name throughout the whole novel. All the ranchers consider her as an object, instead of a normal human being. The ranchers don’t even bother to start a conversation with her because of her husband, who thinks he is all tough and strong. Curley’s wife has no female friends on the ranch, so the ranchers are her only option, but too bad they don’t want to be friends with her.She realizes that Lennie isn’t like the other men and she intends to be friends with him. She says to Lennie â€Å"Think I don’t like to talk to somebody ever once in a while? † This shows that she’s trying to say that she is desperately wants to talk to somebody as she hardly ever talks to anyone because nobody at the ranch listens to her. Although she has a husband which sho uld make her not as lonely as she really is, the fact is that he ignores her and just goes out to Cat houses once in a while, yet he doesn’t allow to talk to anybody or to go anywhere.I think in conclusion, loneliness have a big affect on people. It makes Crooks, Candy and Curley’s wife suffer. Crooks says he’s sick because he doesn’t have anybody to talk to. Candy is very old and his old dog is his only friend, which then gets shot, which makes him even lonelier. Curley’s wife dies because she has no one to talk to as well, so when she starts talking to the childish Lennie, who accidently kills her in the barn. I think the other men like Slim, Carlson and Whit are also lonely but they don’t make it as a big deal and they just go on with their lives

Gustav Kirchhoff and Kirchhoffs Laws for Electrical Circuits

Gustav Kirchhoff and Kirchhoff's Laws for Electrical Circuits Gustav Robert Kirchhoff (March 12, 1824–October 17, 1887) was a German physicist. He is best known for developing Kirchhoff’s laws, which quantify the current and voltage in electrical circuits. In addition to Kirchhoff’s laws, Kirchhoff made a number of other fundamental contributions to physics, including work on spectroscopy and blackbody radiation. Fast Facts: Gustav Kirchhoff Full Name: Gustav Robert KirchhoffOccupation: PhysicistKnown For: Developed Kirchhoffs laws for electrical circuitsBorn: March 12, 1824 in Kà ¶nigsberg, PrussiaDied: October 17, 1887 in Berlin, GermanyParents’ Names: Carl Friedrich Kirchhoff, Juliane Johanna Henriette von WittkeSpouses Names: Clara Richelot (m. 1834-1869), Benovefa Karolina Sopie Luise Brà ¶mmel (m. 1872) Early Years and Education Born in Kà ¶nigsberg, Prussia (now Kaliningrad, Russia), Gustav Kirchhoff was the youngest of three sons. His parents were Carl Friedrich Kirchhoff, a law counselor devoted to the Prussian state, and Juliane Johanna Henriette von Wittke. Kirchhoff’s parents encouraged their children to serve the Prussian state as best as they were able. Kirchoff was an academically strong student, so he planned to become a university professor, which was considered a civil servant role in Prussia at that time. Kirchhoff attended Kneiphofische High School with his brothers and received his diploma in 1842. After graduating high school, Kirchhoff began studying in the Mathematics-Physics department at the Albertus University of Kà ¶nigsberg. There, Kirchhoff attended a mathematics-physics seminar from 1843 to 1846 developed by the mathematicians Franz Neumann and Carl Jacobi. Neumann in particular had a profound impact on Kirchhoff, and encouraged him to pursue mathematical physics – a field which focuses on developing mathematical methods for problems in physics. While studying with Neumann, Kirchhoff published his first paper in 1845 at age 21. This paper contained the two Kirchhoff’s laws, which allow for the calculation of the current and voltage in electrical circuits. Kirchhoff's Laws Kirchhoff’s laws for current and voltage are at the foundation of analyzing electrical circuits, allowing for the quantification of current and voltage within the circuit. Kirchhoff derived these laws by generalizing the results of Ohm’s law, which states that the current between two points is directly proportional to the voltage between those points and inversely proportional to the resistance. Kirchhoff’s first law says that at a given junction in a circuit, the current going into the junction must equal the sum of the currents leaving the junction. Kirchhoff’s second law says that if there is a closed loop in a circuit, the sum of the voltage differences within the loop equals zero. Through his collaboration with Bunsen, Kirchhoff developed three Kirchhoff’s laws for spectroscopy: Incandescent solids, liquids, or dense gases – which light up after they are heated – emit a continuous spectrum of light: they emit light at all wavelengths.A hot, low-density gas produces an emission-line spectrum: the gas emits light at specific, discrete wavelengths, which can be seen as bright lines in an otherwise dark spectrum.A continuous spectrum traversing through a cooler, low-density gas produces an absorption-line spectrum: the gas absorbs light at specific, discrete wavelengths, which can be seen as dark lines in an otherwise continuous spectrum. Because atoms and molecules produce their own unique spectra, these laws allow for the identification of atoms and molecules found in the object being studied. Kirchhoff also performed important work in thermal radiation, and proposed Kirchhoff’s law of thermal radiation in 1859. This law states that the emissivity (ability to emit energy as radiation) and absorbance (ability to absorb radiation) of an object or surface are equal at any wavelength and temperature, if the object or surface is at static thermal equilibrium. While studying thermal radiation, Kirchhoff also coined the term â€Å"black body† to describe a hypothetical object which absorbed all incoming light and thus emitted all of that light when it was maintained at a constant temperature to establish thermal equilibrium. In 1900, the physicist Max Planck would hypothesize that these black bodies absorbed and emitted energy in certain values called â€Å"quanta.† This discovery would serve as one of the key insights for quantum mechanics. Academic Career In 1847, Kirchhoff graduated from Kà ¶nigsberg University, and became an unpaid lecturer at Berlin University in Germany in 1848. In 1850, he became an associate professor at Breslau University and in 1854 a professor of physics at Heidelberg University. At Breslau, Kirchhoff met the German chemist Robert Bunsen, after whom the Bunsen burner was named, and it was Bunsen who arranged for Kirchhoff to come to Heidelberg University. In the 1860s, Kirchhoff and Bunsen showed that each element could be identified with a unique spectral pattern, establishing that spectroscopy could be used to experimentally analyze the elements. The pair would discover the elements cesium and rubidium while investigating the elements in the sun using spectroscopy. In addition to his work in spectroscopy, Kirchhoff would also study blackbody radiation, coining the term in 1862. His work is considered fundamental to the development of quantum mechanics. In 1875, Kirchhoff became the chair of mathematical physics at Berlin. He later retired in 1886. Later Life and Legacy Kirchhoff died on October 17, 1887 in Berlin, Germany at the age of 63. He is remembered for his contributions to the field of physics as well as his influential teaching career. His Kirchhoffs laws for electrical circuits are now taught as part of introductory physics courses on electromagnetism. Sources Hockey, Thomas A., editor. The Biographical Encyclopedia of Astronomers. Springer, 2014.Inan, Aziz S. â€Å"What did Gustav Robert Kirchhoff Stumble Upon 150 Years Ago?† Proceedings of 2010 IEEE International Symposium on Circuits and Systems, pp. 73–76.â€Å"Kirchhoff’s Laws.† Cornell University, http://astrosun2.astro.cornell.edu/academics/courses/astro201/kirchhoff.htm.Kurrer, Karl-Eugen. The History of the Theory of Structures: from Arch Analysis to Computational Mechanics. Ernst Sohn, 2008.â€Å"Gustav Robert Kirchhoff.† Molecular Expressions: Science, Optics, and You, 2015, https://micro.magnet.fsu.edu/optics/timeline/people/kirchhoff.html.O’Connor, J. J., and Robertson, E. F. â€Å"Gustav Robert Kirchhoff.† University of St. Andrews, Scotland, 2002.Palma, Christopher. â€Å"Kirchoff’s Laws and Spectroscopy.† The Pennsylvania State University, https://www.e-education.psu.edu/astro801/content/l3_p6.html.

How Oprah Winfrey Overcame Failure

How Oprah Winfrey Overcame Failure Imagine being born in rural 1950s Mississippi to an impoverished teenage mother. Imagine suffering abuse from the age of 9, then running away from home at 13, only to become pregnant at 14 and lose your first child. Now imagine you’re Oprah. Sound implausible? It’s actually true. Oprah was able to turn the tables on this disastrous upbringing, but it took guts and grit. She moved to Tennessee to live with her father, and began to excel in school. She did well in speech and debate. She even won a state beauty pageant. All while working part-time reading news for a local radio station until she could earn a scholarship to college at Tennessee State.In college, this wounded girl became a powerhouse of a woman. She majored in communications, and landed her first post-graduation job at a Nashville station. That turned into a bigger gig with an ABC affiliate in Baltimore. Soon after that, she was hired as a primetime news co-anchor, an incredible feat considering she was a yo ung, black woman in an era where old, white men made and enforced all the rules.There was a publicity campaign before her debut. The network wanted to broaden their viewership. Suddenly, Oprah Winfrey was thrust into the spotlight with high expectations. She was set up for failure. When the show failed, she was blamed- and not her old, white, male co-host. She was demoted to a writing and reporting gig, but was a slow writer and too caring for the kind of hard-nosed reporting required. (On one notable occasion, she was so moved by the plight of a family who had lost their things in a fire, that she donated some of her blankets and supplies to them, drawing flack from her boss.)Even Oprah herself looks back on these years as a failure. But she did not give up. Instead, she took stock of the situation, realized that, while she loved television, she preferred human interest stories to hard news. And while she loved hosting, she had to have significant chemistry with a co-host to make t hat relationship worthwhile.Eventually, all of this soul-searching paid off. She took a job co-hosting a show called People are Talking with Richard Sher. To anyone else, this would have been considered a step down. But Oprah made lemonade. The show was successful enough to run for five years, after which Oprah was recruited to host a morning talk show in Chicago. That show became a household name. And Oprah became an international sensation.What Oprah had was a unique combination of empathy, determination, and the ability to keep moving forward when all else had fallen apart. Her ability to excel in business while not being business-oriented is a marvel. Moral of the story? Have passion, believe in your dreams, believe in yourself even when no one else does, and keep going when hope is lost. Don’t be afraid to fail.Oprah Winfrey: A Profile in Failure

Analysis of Financial Statement Essay Example | Topics and Well Written Essays - 1000 words

Analysis of Financial Statement - Essay Example The cost of sales/sales ratio have increased from 0.48 to 0.55, which shows that company's cost of sales have increased which resulted in gross profit to decline and as a result net profit also declined. Similarly, Research and Development/sales ratio also increased for 0.10 to 0.11 which resulted in increase in expenses and declined profits which ultimately caused net profit margin to fall. Below is the computation table for net profit margin: Based on the above figure, we can see a declining net profit margin trend for the company. Threatened by this we would like to advice the company to diversify their product range so that the effect of decline in net profit is minimized. In other words the declining trend in one industry will be offset by a booming trend in another industry. We from experience can suggest that return on shareholder's equity can be an effective in assessing the return on your investment. Return on equity actually tells you how much profit your investment is yielding. From the year 2000 to 2001 there has been a downward trend for the company. This is because the profits between these two year decline whereas investment or shareholder equity in the business decreased. The major reason why shareholder equity has seen a trend is because of decline in profits. These profits declined because expenses increase. Both Research and Development and Cost of Sales increase causing the profits to decline and shareholders equity to fall. Here is our computation for Return on Shareholder's equity. (Investopedia, 20 June) Return on Shareholder Equity= Net Income/ Shareholder Equity For the year 2000 = 1854/7309 = 0.253 or 25.3% For the year 2001 = 927/10586 = 0.087 or 8.7 % The reason behind change in this ratio is changes in prices of the stock and change in price net income per share ratio. This ratio is suggesting that investors are expecting higher profits and growth in earning per share ratio. This has resulted in market demand for stock to rise and prices of stock to inflate and thus resulting in higher P/E ratio. 2) P/E Ratio = Stock Price/Earning per share Diluted 1998= (111/4)/0.24 = 115.625 1999 = (163/4)/0.31 = 131.45 2000 = (281/2)/0.55 = 255.45 2001 = (91/2)/0.27 = 168.51 There was first drastic increase in Price to Book Value Ratio in 2000. This can be due to because the investors value your company highly and despite having low book value they are willing to pay high price for your shares. This is a good sign and show that company has good name in the market and investors value your company highly. However, in 2001, this ratio declined. This shows that company is no more the investor's heaven or investors have shifted away from investing in your company. This can be due to the fact that investors think that your company will be profitable and demand for the share of company decline and your share market value fell, so as this ratio as investors are turning away from investing in your company which is a bad sign. (Frank Wood) Ratio of price to